POLEMIC DISCOURSE ONTOLOGY: COMPARATIVE ASPECT (in English and Ukrainian)
DOI:
https://doi.org/10.32589/2311-0821.2.2017.120855Keywords:
полемічний дискурс, вербальне зіткнення, конфлікт, агресія, дифамаціяAbstract
Introduction. The paper focuses on the concept of polemic discourse as public verbal
collision in the process of which the author breaks the principles of ethical communication in
order to realize certain tasks. In verbal practice metaphor of polemics reveals its power based
on the physical collision sensory-motor experience. Purpose. The paper aims to highlight the
conceptual understanding of public verbal collision that is grounded on the image schema of
BLOCKING, which means making the opponent face some obstacle, and COUNTERATTACK,
that illustrates the way of collision of two equally powerful opponents whose character of
attacks is different. Methods. The methodology of the given research is based on comparative,
conceptual and linguocognitive methods of characterization the mechanisms of conducting the
debate to achieve certain results in polemic discourse verbalized in English and Ukrainian.
Results. Studying the mechanism of polemic discourse, the paper emphasizes that BLOCKING
predetermines the strategy reasoning to make the opponent look like some obstacle for
the author. COUNTERATTACK reflects the interactive character of verbal collision between
the participants of the debate, and author and opponent change their parts from time to time.
It is proved that sensory-motor factors influence the verbalization of the collision polemic
power which is realized in such notions as conflict, fight, war and aggression. During their
debate the opponents use so called verbal collision weapons which hit but don’t kill physically.
Conclusion. The paper identifies the participants of polemic discourse: sender and two addresses
(opponent and listeners). The sender, who is the author of polemic discourse, stands for different
social institutions’ points of view. His main tasks are the following: to lower the social status
of the opponent and to get as many as possible supporters among the listeners. Like the author
the opponent is explicated in the polemics as the person who states the opinion of different
institutions. Listeners become arbitrators who take the decision about the winner of the debate.
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